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Recovery comes from changing the rail that bills future renewals. When a subscriber moves from store billing to web billing, the app stops paying the store fee on that subscriber’s future web renewals. The app pays its web payment costs and Recurr fees instead.

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Recovery sources

Fee delta

The gap between app-store fees and the cost of web billing plus Recurr.

Cash-flow timing

Store payout timing and web payout timing can create a temporary working-capital release during migration.

Direct relationship

Web billing gives the app more control over subscriber surfaces, support, and lifecycle motions.

Ongoing growth

Oikos runs retain, grow, and acquire across the connected web book, while migration keeps bringing new store cohorts onto it.

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How Recurr charges against recovery

Recurr’s migration fee is results-based. The migration fee is earned as each subscriber successfully moves, and billed monthly on what that subscriber pays across their first twelve months on web billing. Subscribers who stay on the stores do not create a migration fee. Migration keeps running, so the 5% is a rate rather than a project cost. New store cohorts keep arriving, and each one is migrated at the same 5% as it matures — see ascension.

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Why this matters to finance

Finance should model both sides:
  • The cost to migrate each cohort — 5% of what those subscribers pay across their first twelve months on web
  • The recurring change in renewal economics once those subscribers are on web
The audit gives the first view. The Migration Hub gives the decision-grade view.